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EaseMyTrip Halts Maldives Flight Bookings Amidst Boycott Maldives Motion



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In a big transfer responding to the Boycott Maldives marketing campaign, EaseMyTrip, a distinguished Indian on-line journey firm, has determined to droop all flight bookings to the Maldives.

This choice comes within the wake of derogatory remarks made by some now-suspended Maldivian ministers in opposition to India and Prime Minister Narendra Modi, following his current go to to Lakshadweep.


Assist for India: EaseMyTrip Stands United

Taking to social media, Nishant Pitti, the co-founder and CEO of EaseMyTrip, expressed solidarity with India, stating, “In solidarity with our nation, @EaseMyTrip has suspended all Maldives flight bookings.”

The transfer is seen as a response to the controversy surrounding derogatory social media posts by Maldivian ministers in opposition to Prime Minister Modi.


#ChaloLakshadweep Marketing campaign Takes Flight

EaseMyTrip had beforehand launched the #ChaloLakshadweep marketing campaign to advertise Lakshadweep as a pristine vacationer vacation spot.

Prashant Pitti, in a submit on January 4, emphasised the fantastic thing about Lakshadweep’s water and seashores, evaluating them to widespread locations like Maldives and Seychelles.

He introduced the corporate’s dedication to providing particular promotions to encourage tourism in Lakshadweep.


Escalation of #BoycottMaldives Motion

The boycott Maldives motion gained traction on social media platforms, with stories of Indian vacationers cancelling their deliberate holidays to the Maldives. The controversy escalated after three Maldivian deputy ministers had been suspended for his or her derogatory remarks in opposition to Prime Minister Modi and their try and discredit Lakshadweep as a vacationer vacation spot.

Maldivian Authorities Takes Motion

The Maldivian authorities suspended the three deputy ministers—Malsha Shareef, Mariyam Shiuna, and Abdulla Mahzoom Majid—as a result of their inflammatory social media posts.

The controversy prompted India to precise its considerations to the Maldives, resulting in the instant suspension of the officers chargeable for the feedback.


Indian Celebrities Be part of the Name

Notable Indian celebrities, together with Salman Khan, Akshay Kumar, Sachin Tendulkar, and Virendra Sehwag joined the net discourse, urging individuals to discover home vacationer locations as a substitute of visiting the Maldives.

Social media platforms witnessed an outpouring of help for home journey, with actors and cricketers condemning the derogatory remarks made by the Maldivian ministers.

Maldivian International Ministry Responds

The Maldivian overseas ministry acknowledged the “derogatory remarks” on social media however emphasised that these private views didn’t characterize the federal government’s official place. The suspension of the three deputy ministers displays the federal government’s dedication to addressing the problem and sustaining diplomatic relations.


Because the Boycott Maldives motion beneficial properties momentum, EaseMyTrip’s choice to droop Maldives flight bookings provides one other dimension to the continued controversy, additional fueling the dialog on social media and inside diplomatic circles.

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