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How Marriott and IHG Will Develop in Europe



Skift Take

At present’s podcast seems to be at resort enlargement in Europe, cautious flight plans within the Center East, and Accor’s India ambitions.

Good morning from Skift. It’s Tuesday, April 16. Right here’s what it’s essential know concerning the enterprise of journey right now.


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Episode Notes

Marriott and IHG have every introduced plans so as to add 100 lodges to their portfolio in Europe, stories Senior Hospitality Editor Sean O’Neill.

Marriott mentioned it might add these roughly 100 properties by the tip of 2026 by resort conversions — offers the place the proprietor of an current resort assumes a brand new model affiliation — or changing current buildings into lodges. Marriott already has greater than 800 properties in Europe. 

As for IHG, the corporate is planning to crew up with Novum Hospitality, one in every of Germany’s largest family-run resort teams, so as to add a little bit greater than 100 lodges to its footprint in Germany.   


Subsequent, a number of main airways are nonetheless taking a cautious strategy to working flights within the Center East following Iran’s assault in opposition to Israel this weekend, writes Airways Editor Gordon Smith. 

Whereas the European Union Aviation Security Company mentioned there’s at present no overflight danger for civil aviation, some airways are extending route cancellations and diversions. Virgin Atlantic mentioned on Monday it’s quickly avoiding the airspace of Iraq, Iran and Israel, leading to some flights from the UK to India being adjusted. 

In the meantime, the Lufthansa Group mentioned its flights to Lebanon and Iran will stay suspended till at the least Thursday. 


Lastly, Accor CEO Sébastien Bazin sees monumental room for progress in India. India Reporter Bulbul Dhawan delves into the explanations for Bazin’s optimism.

Bazin described India, the place the corporate operates 62 lodges, as an untapped market. He famous that the highest 5 resort operators in India collectively have lower than 1,000 lodges in comparison with 25,000 in China. As well as, Dhawan cited India’s quickly rising center class — a 2024 Skift Megatrend — as another excuse for Bazin’s perception that enterprise in India will growth. 

Bazin additionally mentioned he noticed a variety of potential in India’s secondary and tertiary cities, that are residence to roughly 1 billion folks. 


Presenter/Producer: Jose Marmolejos

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